The Challenge
To launch a beer that's never been brewed before, with an idea that's never been done before.
Disciplines
Digital Advertising.
Client
Manila - San Miguel.
Date
May 2018
To launch a beer that's never been brewed before, with an idea that's never been done before.
Digital Advertising.
Manila - San Miguel.
May 2018
Alex de la Iglesia is one of Spain's most popular director's and his work never leaves you indifferent.
That`s why we were able to convince him to direct our latest proejct for Manila the delicious new beer by San Miguel.
Since it's a beer that has never been brewed before, we came up with an idea that has never been done before ... an award-winning film director directing a GIF. And not just one GIF but a hilarious series showing all the different ways things are the same as never.
You can see the entire campaign here > www.lomismodenunca.com
And for a quick taste of the campaign, see below.