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LOLA Talking to Hearts

Talking to Hearts’ is not just part of a study, it’s a study in itself. Following on from the line of investigation of our recent study ‘From Heart to Heart’, in which we discovered how and why emotions have an impact on all our decisions, ‘Talking to Hearts’ is made up of testimonies from more than 40 experts in the world of communication, creativity and business.

Through their experiences in the Latino world we discover how the Latin way of being can contribute positively when conveying emotions and can also help convert these emotions into purchase responses for brands.

You can read ‘Talking to Hearts’ in English or in Spanish, or watch it as a video below.

Miguel S.

CEO MullenLowe Group W. Europe